About Effing Time
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About Effing Time
"About Effing Time" is what George, Adrian and Andrew hope their audience say at least once each episode. The three hosts knew each other virtually, but after meeting in person at Watches and Wonders 2022 and filming an impromptu YouTube video together, there was an instant camaraderie that has led...
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Therapy Session with Dr George Pt.1
At last weeks live AET event in London, George held an open surgery where members of the AET community came to chat with him about their collections a...
Community Choice Awards Part 2
Continuing to look at the trios' favourite watches & brands of the year before the AET Community Choice Awards at their event on December 13th.
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The Community Choice Awards Part 1
With less than a month left of 2023, the guys launch the AET Community Choice Awards and discuss some of their favourite and not so favourite watches...
Dubai Watch Week review
Fresh from Dubai Watch Week, the guys discuss their highlights of the event.
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https://abouteffingtime.net/
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The Kindness Episode
November 13th saw World Kindness Day, so the trio decided to discuss community and acts of kindness within the watch industry.
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Behind the Manufacturer's Curtain
Fresh from a visit to the Bremont headquarters, Andrew discusses with George and Adrian the topic of seeing the magic of the brands at close hand.
New Releases
With George back, the guys discuss some of their picks amongst the brand-new watch releases.
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https://abouteffing...
When do we know when pull the trigger on a new watch?
With George still away, Marcus returns in this episode, where the trio discusses how and when you know when the right time is to pull that trigger on...
What is it about Tudor and Marcus Flack?
With George being away, Adrian and Andrew are joined by AET's Marcus and they discuss why Tudor has Marcus firmly in their grip.
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Team Ikuzawa
George recently returned from Japan following the launch of the TAG HEUER CARRERA TEAM IKUZAWA BY BAMFORD watch. Listen as Andrew, George, and Adrian...
Nomos
Andrew recently visited Nomos in Glashütte and recounts the trip to Adrian and George. They also discuss service watches and a sex therapist. As you d...
Blancpain - The Debrief
So now the hype is settling down, how has the Blancpain X Swatch collab landed? What has this meant for the Fifty Fathoms 70th Anniversary Act 3 launc...
Subscriber Q&A 3
Having been chastised by subscriber Rod in an earlier podcast, we think we're getting better at these Q&As now so a huge thank you to all the subscrib...
Blancpain x Swatch - post launch thoughts
The event has been and gone. Did the real-life hype match the pre-hype predictions? With Adrian back amongst it all this week, hear what the guys thou...
Back To The Future with Blancpain X Swatch
Saturday saw the release of the Blancpain X Swatch. Will it emulate the same hype as the Omega MoonSwatch?
With Adrian away in far flung...
Will we buy Rolex off the shelf again?
Imagining a world where Rolex comes back to retail is what Andrew, Adrian and George discuss in this latest episode.
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Rolex buys Bucherer - what does this mean?
The big news this week was the Rolex purchase of Bucherer. What does this mean for the rest of the luxury watch brands and indeed for Rolex themselves...
Buying Vintage Watches
Stay in touch with us at:
https://abouteffingtime.net/
https://www.youtube.com/@AboutEffingTime
https://www.instagram.com/about.effi...
Subscriber Q&A Part 2: Semi-disaster!
This Q&A part 2 is because we like to talk and you guys like the ask deep questions, so doing a single Q&A episode wasn't possible. However, in this e...
Watches in Movies - do we care?
George, Andrew and Adrian talk about watches in the new Barbie and Oppenheimer movies.
Does it have an impact if a watch is seen in a movie?
Subscriber Q&A - July 2023
Hi, Effers!
In this episode, Andrew, Adrian and George answer your questions. Well, not many as we like to talk! You guys asked a lot of questio...
Threads - what this new social media means for watches
Andrew, George and Adrian discuss social media and the watch community and if Instagram's new Threads is good or bad.
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Should fashion brands make watches?
We discuss if fashion brands should make watches fueled by the recent launch of the Louis Vuitton Tambour.
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https...
Only Watch - So much colour and creativity - apart from Tudor!
Follow along here: https://www.onlywatch.com/2023collection
Andrew, George and Adrian explore the creative and colourful world of Only Wa...
Hit or Miss - Omega Seamaster 75th Anniversary
George, Adrian and Andrew can't agree if the Omega Seamaster 75th Anniversary did the legendary watch range justice.
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Subscriber Q&A - June 2023
Adian, George, and Andrew answer questions from our subscriber CREW.
- What do Adrian and Andrew actually do?
- Advise to watch brand CEOs...
Watch collecting, cars and trainers!
Andrew, George, and Adrian catch up before a watch event, that they are hosting, and discuss nerves, overcoming nerves. And of course watches!
S...
We launch a podcast, finally!
The original idea for About Effing Time was for Andrew, George, and Adrian to start a podcast. Just the three guys talking watches from their own view...
2023 IWC Ingenieur 40 - George nearly explodes!
A very special episode as IWC announce their 2023 Ingenieur 40, a watch so good, George loses it!
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...
Integrated bracelets - History and hype.
in this episode, the trio discuss the topic of integrated bracelets in their own , incomparable way.
Plus the usual stuff.
Stay in...
Are these watches overrated or underrated?
Are certain watches overhyped and overrated? Likewise, do certain watches not get the credit or love they deserve?
Listen as the trio dis...
Milestone Watches: Marriage, Divorce, F*** You
Looking at the watches for those milestone events in life; Marriage, Divorce, getting a new dog (!!?). The trio bring their watch selections for those...
Watch Buying Challenge: Best Dive Watch Under.....
In this episode, the boys are set a challenge to find the best dive watch within a set budget. It's a real race against the clock as George, Andrew an...
All the reason FAKE watches can f**k off!
Join Andrew, Adrian and George as they discuss - in their own inimitable way - the fake watch market and how the industry reacts to it.
P...
Luxury watch buying with Emily in Paris star.
In this very special episode, we're joined by Lucien Laviscount, one of the stars of the worldwide Netflix hit, Emily in Paris, as he sets the trio a...
Best Alternative Watches - Part 2
Continuing the quest for the best alternative watches on the market, Andrew, George & Adrian offer up their perspectives in their own inimitable way....
Best Alternative Watches - Part 1
Welcome back to season 2 of About Effing Time!
In the first episode of this new season, Andrew, Adrian and George discuss the best altern...
Microbrand Battle Royale
"Not all microbrands are created equal" says Andrew. Microbrands are making waves right now but which of these brands excite the trio and which don't...
Unpopular Watch Opinions
What are the trends, the current design quirks that the trio just don't like or want on their watches? Listen as the trio discuss this and, of course,...
Game Changers
What watch is a true game changer?
Despite Andrew really, really hating the phrase “Game Changer”, the trio talk about which watches they...